Emily Chase Smith was a practicing attorney before leaving the law for a literary calling. Now, she helps entrepreneurs get their stories on paper by either ghostwriting their books or coaching them through the writing process. She explains why SaaS entrepreneurs should consider writing a book and why a book is your best calling card. She describes the differences between traditional publishing, self-publishing, and hybrid publishing. She talks about how she helps her clients get their books finished.

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Key Segments

• [spp-timestamp time=”02:15″] Emily Chase is a book lover and a recovering attorney.
• [spp-timestamp time=”02:25″] Emily practiced bankruptcy law; her recognition of common mistakes made by clients caused her to write The Financially Savvy Entrepreneur: Navigate the Money Maze of Running a Business.
• [spp-timestamp time=”02:50″] As a podcaster, Emily produced Money Morsels, The Entrepreneurs Money Podcast, and Mommy Brain.
• [spp-timestamp time=”02:55″] Emily has pivoted and is now doing book coaching and ghostwriting.
• [spp-timestamp time=”03:05″] Why would SaaS entrepreneurs want to write a book?
• [spp-timestamp time=”03:20″] A book will establish you as an expert in your field.
• [spp-timestamp time=”03:55″] A book gives you a great base from which to operate.
• [spp-timestamp time=”04:40″] If you give somebody a book, they’re not going to throw it away.
• [spp-timestamp time=”04:50″] Why prioritize writing a book over other tasks?
• [spp-timestamp time=”05:55″] What types of clients does Emily attract?
• [spp-timestamp time=”08:15″] How does Emily’s personal experience uniquely qualify her to help her clients?
• [spp-timestamp time=”10:35″] Why did Emily decide to pivot in her business?
• [spp-timestamp time=”12:10″] How do Emily’s book coaching and ghostwriting services work?
• [spp-timestamp time=”14:30″] How does she bring a book to life?
• [spp-timestamp time=”15:20″] How is Emily selective about the projects she will work on?
• [spp-timestamp time=”16:15″] How does she feel about deadlines and schedules?
• [spp-timestamp time=”17:20″] What is the DiSC® profile?
• [spp-timestamp time=”17:50″] What is the end result of her work, and what are the traditional publishing, self-publishing, and hybrid publishing options?
• [spp-timestamp time=”20:20″] How should a self-published book be designed to stand up next to a traditionally published work?
• [spp-timestamp time=”20:55″] Emily uses Persona Publishing to produce high quality self-published works.
• [spp-timestamp time=”21:45″] Does Emily help authors get book deals and understand contracts?
• [spp-timestamp time=”23:25″] What does a first draft typically look like?
• [spp-timestamp time=”24:30″] How does Emily help her customers focus?
• [spp-timestamp time=”25:00″] You don’t need to be a writer to have a story to tell.
• [spp-timestamp time=”26:00″] Emily talks about her different package options and a special offer for listeners.

Resources Mentioned

• Chase Smith Press – book coaching and ghostwriting service by Emily Chase Smith.
• DiSC® – personal assessment tool (Dominance/Influence/Steadiness/Conscientiousness).
• Mommy Brain – podcast by Emily Chase Smith and Kristie Cain: “brain candy for moms daring to be themselves.”
• Money Morsels – podcast by Emily Chase Smith for small business owners about money.
• Persona Publishing – high quality self-published book producer.
• The Entrepreneurs Money Podcast – podcast by Emily Chase Smith for entrepreneurs to help them get back in the game after a setback.
• The Financially Savvy Entrepreneur: Navigate the Money Maze of Running a Business – book by Emily Chase Smith providing “clear systems and processes for avoiding the financial pitfalls that derail so many businesses.”